We craft our pieces in recycled highly available materials, meaning nothing is taken from the earth to make your jewellery. We also work to ensure that each piece is made for every chapter of your life, and want to discourage the notion that jewellery should be bought and saved for good - we believe in enjoying it, wearing it and loving it. Life is the occasion.

LUCID jewellery is only made in factories that are certified by the Responsible Jewellery counsel. RJC's objective is to work in partnership to ensure the jewellery industry's standards are maintained, and to help create a responsible and sustainable, world-wide jewellery supply chain.

Our plating is applied through a high quality, environmentally friendly process known as PVD which makes it 10 times stronger than traditional gold plating and guarantees the colour will not fade. This means you can swim, sweat and spray your favourite perfume with confidence.

Your LUCID jewellery is guaranteed to be life proof and built for every chapter.Physical Vapor Deposition (PVD) coating involves vaporising a material in a vacuum environment. This material is then deposited as a thin layer onto another surface. In our case, this involves 14k recycled gold or silver on to stainless steel. It is a technique widely used by jewellery and watch brands like Tag Heuer and even Chanel due to it’s surperior quality over gold plating.

On top of this, PVD coating is considered environmentally friendly because it produces fewer harmful by-products compared to traditional plating methods. Because of the use of technology, materials and equipment needed, PVD is a more expensive process than simply gold plating but our philosophy is not to add the marks-ups usually associated with the jewellery industry so we keep our prices affordable.

Our recycled jewellery box is designed to be the perfect second home for your favourite LUCID pieces (the first home, well, that’s on you). The outerbox is made from recycled materialsThe inks are waterbased and environmentally friendly and our pouches and boxes are 100% reusable and are made to be kept and reused to protect your jewellery at home or on-the-go.